Fast Shopify Customer Service: 9 Ways to Increase Sales on Your Shopify Store
What is Customer Service on Shopify?
Customer service is a reactive process that involves addressing issues promptly and effectively, often through various means such as IT tickets, support desk calls, or email exchanges.
It is frequently administered by a company’s service and support departments rather than its marketing and sales teams via customer service platforms.
Example
Some customer ordered a custom engraved necklace for her sister’s birthday from your Shopify jewelry store. However, upon receiving it, she noticed a misspelling in the engraving.
Acknowledging the mistake, you promptly apologize and explain the oversight in the engraving process.
To rectify the error, you offer solutions:
- Provide a prepaid return label for the incorrect necklace.
- Create a new necklace with the accurate engraving at no extra cost.
- Offer an apology discount or a gift card for Sarah’s next purchase.
How do I improve customer service on Shopify?
Good customer service not only addresses difficulties, but also assists you in developing long-term relationships with your clients. Here are some ideas for improving customer service on your Shopify store:
Improving customer service is a crucial aspect of running a successful Shopify store. Here are some tips to help you improve your customer service:
Shopify Customer Service Strategies
1. Focus on Your User Interface (UI) and User Experience (UX)
Customers’ purchasing decisions are heavily influenced by their UI experience, which should be optimized on the Shopify platform. The UI should replicate the physical retail experience, using high-quality images, an inviting tone, and brand-appropriate colors. The choice of font, such as Open Sans, is crucial for a readable and minimalist design. Functionality should be prioritized over style, and design elements like parallax scrolling should be avoided. Instead, focus on optimizing the core layout and enhancing the overall customer experience.
2. Be Responsive
Responding to customer inquiries and complaints in a timely manner is essential for providing good customer service. Make sure you have a system in place to respond to customer inquiries quickly and efficiently. Live chat allows you to contact and engage with your consumers in real time, allowing you to address any issues or inquiries.
Use AI chatbots to respond to client inquiries in real time. Customers can choose from a list of suggested inquiries, or a menu of possibilities provided by your chatbot.
3. Provide Self-Service Options
Self-service technologies such as knowledge bases and FAQ sections relieve the burden on your customer care team by allowing consumers to research answers to frequently asked issues at their leisure.
A comprehensive FAQ page on a Shopify website is crucial for enhancing customer service. This page should provide concise answers to a wide range of queries, from product information to brand narrative. It serves as a representative for customers, ensuring they have peace of mind before making a purchase.
The page should also address potential objections to products, discounts, and returns policies, promoting transparency and driving home the website’s core selling points.
4. Use Loyalty Apps
Use loyalty apps to reward your customers for their loyalty. This will assist you in developing a loyal consumer base and improving customer retention. Loyalty apps are utilized to reward customers for their loyalty by offering incentives, discounts, or other perks. The primary goal is to encourage repeat purchases and foster a loyal customer base, thus improving customer retention.
5. Use A Comprehensive Customer Service App
Implement a customer service app that works nicely with Shopify and consolidates all client interactions into one platform. This guarantees that all customer data and history are easily accessible, allowing your personnel to assist consumers in a timely and effective manner.
6. Provide Free Shipping
Free shipping is a powerful phrase. It acts as a psychological unblocker for the upcoming sales pitch.
Shoppers are more inclined to stick around and buy if they know they won’t have to worry about any last-minute expenses being added to their cart.
7. Automate Routine Tasks
A good Shopify customer service platform will allow for automation of routine tasks such as order tracking, refunds, and simple FAQ inquiries. This saves time and resources for your staff, allowing them to focus on more difficult customer concerns.
8. Balancing Features with Human Connection
Customer service is the foundation for ensuring client pleasure, retention, and supporting continued business growth. It deserves serious attention and optimization as a key component of your business strategy.
9. Get Closer with your Customers
The more you learn about your consumers, the better your assistance will be. It don’t mean you have to spend an hour on the phone with each of them, but it’s useful to learn what works and what doesn’t for your clients.
Customers want to engage with you and your brand on a personal level.
They seek assurance that your brand understands and meets their needs. That is why empathy is such an important component of good customer service.
ALSO READ:
10 Best Shopify Customer Service Apps to Win Customers (shopifywin.com)
Surge your Store Growth: 9 Shopify Inventory Management Apps (shopifywin.com)
